Djoko Santosa, ST. (2023). STP MARKETING STRATEGY ANALYSIS (SEGMENTING, TARGETING, AND POSITIONING) AND BUSINESS MODEL ON THE DEVELOPMENT OF MORTAR COMPANY BUSINESS UNITS (CASE STUDY AT PT. XY). PalArch’s Journal of Archaeology of Egypt / Egyptology, 20(2), 2401-2408. Retrieved from https://archives.palarch.nl/index.php/jae/article/view/12085