DR. BIJAY PRASAD KUSHWAHA. IMPACT OF MESSAGE DESIGN ON DISPLAY ADS INVOLVEMENT AND EFFECTIVENESS: AN EVIDENCE FROM INDIA. PalArch’s Journal of Archaeology of Egypt / Egyptology, [S. l.], v. 17, n. 6, p. 2042–2052, 2020. Disponível em: https://archives.palarch.nl/index.php/jae/article/view/1096. Acesso em: 2 nov. 2025.