CAO TUAN KHANH; HIEN ANH NGUYEN; PHAN THI THU HOAI; NGUYEN TIEN DUNG. IMPACT OF MARKETING COMMUNICATION ON PURCHASE BEHAVIOUR IN RETAILING CONTEXT: AN EMPIRICAL DATA OF SUPERMARKETS IN VIETNAM. PalArch’s Journal of Archaeology of Egypt / Egyptology, [S. l.], v. 18, n. 18, p. 338-352, 2021. Disponível em: https://archives.palarch.nl/index.php/jae/article/view/10475. Acesso em: 19 apr. 2024.