Shital Kene, Sheetal Nafde. 2021. “A STUDY OF FACTORS OF CONSUMER BUYING BEHAVIOUR AND ITS INFLUENCE ON CONSUMER PERCEPTION: EVIDENCE FROM VALUE FASHION RETAIL IN THE CITY OF NAGPUR”. PalArch’s Journal of Archaeology of Egypt / Egyptology 18 (3):4632-42. https://archives.palarch.nl/index.php/jae/article/view/7302.