Ghada Alghamdi and Manzar Ahmed (2021) “THE EFFECT OF ISLAMIC APPEAL PROMOTIONAL STRATEGIES USED BY MULTINATIONAL BRANDS IN SAUDI ARABIA”, PalArch’s Journal of Archaeology of Egypt / Egyptology, 18(12), pp. 270-279. Available at: https://archives.palarch.nl/index.php/jae/article/view/7880 (Accessed: 9December2021).