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ANWAR ALALANDA, MANZAR AHMED. IDENTIFYING AND ANALYSING FACTORS AFFECTING CHILDREN’S BRAND LOYALTY TOWARDS A CERTAIN FAST FOOD BRAND –THE CASE OF MCDONALDS AND BURGER KING IN JEDDAH. J Arch.Egyptol [Internet]. 2021May9 [cited 2021Aug.1];18(16):165-73. Available from: https://archives.palarch.nl/index.php/jae/article/view/8172