SCIENCE COMMUNICATION THROUGH NEWSPAPERS ( A COMPARITIVE STUDY)

Abstract

For the creation of scientific temper among countrymen and creating a rational world media plays
acrucial and important role. To enablecitizens developrational approach media has to start paying more
active role. Media is a connector between scientist and public for disseminating scientific information and
establishing understanding. Also editorial page of a newspaper helps in building an opinion and gives in
depth insight about the issue. Considering this role important researcher focuses to identify the area
provided to Science and Technology content on editorial page of selected newspapers along with the
formats of news presentation used more by the newspapers. To accomplish this quantitative evaluation of
the content has been done. For analyzing this, content analysis method has been used. Information related
to Science and technology published on editorial page in the selected newspapers i.e. The Tribune, Punjab
Kesari and Ajit was considered under the study. The study was done for the period of 2 monthswhich is
from1
st June, 2019 to 31st July, 2019.The outcome exposes that less coverage is given to science content
on the editorial page in the newspaper. English dailies are comparatively provide comparatively more
space to science content and all three newspapers deliver science content in the form of news package