COMPETITIVE INTELLIGENCE AND COMPETITIVE ADVANTAGES OF ENTREPRENEURIAL COMPETITIVENESS OF INDONESIA ENTREPRENEUR

Abstract

Indonesia’s entrepreneurs play an important role in the structure of the country’s economy.
Based on Bank Indonesia’s report in 2016, the small- and medium-sized sector dominated
99.9% of business units in Indonesia and was able to absorb almost 97% of the country’s
workforce. The present study aims to understand the condition of today’s entrepreneurial
competitiveness of Indonesia’s entrepreneurs, the influence of competitive intelligence, and
the advantages of entrepreneurial competitiveness for Indonesia’s entrepreneurs. Data
collection techniques were utilized through questionnaires given to Indonesia’s entrepreneurs
and then processed through SPSS 20 using simple and multiple regression. The results show
that (1) competitive intelligence (X1) and competitive advantages (X2) have a linear
relationship with the variable of entrepreneurial competitiveness (Y); (2) Indonesia’s
entrepreneurs tend to be significantly competitive at α <0.05, toward having a significant
competitive intelligence at α <0.05, and to be heading toward having a significant
competitive advantage at α <0.05; (3) the most capable of establishing entrepreneurial
competitiveness of Indonesia’s entrepreneurs (Y) is competitive intelligence (X1); (4) that the
condition of entrepreneurial competitiveness of Indonesia’s entrepreneurs places greater emphasis on competitive intelligence rather than competitive advantage is significant at α
<0.01.