MICROSOURCING AND SWOT ANALYSIS: A CASE OF COVID-19

Abstract

This paper will explore the role of microsourcing during the COVID-19 pandemic. The paper will start with some explanation on COVID-19 in Malaysia and then continues with the elaboration on microsourcing. Later, the paper proceeds with a description of SWOT analysis and its suitability in analyzing the microsourcing opportunities during this pandemic. Finally, this paper derives to the conclusion by making a recommendation of a private-public partnership to make microsourcing successfully implemented in Malaysia.