THE PROBLEMS OF PROTECTING THE CONTACT PERSON FOR PROFESSIONAL VALUES AND KNOWLEDGE INTEGRATION IN THE CONTEXT OF PROPAGANDA CONTENT A FIELD STUDY FOR WORKERS IN (BALADI) AND (ALSUMARIA) CHANNELS

Abstract

The control of value priorities over the performance of the caller depends on the "institutional
agenda" because the caller thinks about satisfying the institution primarily, and then looks for
options for similarity with the audience. The dependence of the caller on the value of (ambition)
among his professional priorities is a matter related to self-motivated issues, especially since
competition is the first catalyst for developing ambition among most of the contact. When
covering issues whose background relates to propaganda frameworks, the contact person often
resorts to various methods resulting from cognitive assimilation. There are various motivations
that affect the contact person’s coverage of different events, including the accomplishment of
propaganda issues in a style of excitement. The contact sometimes tries to select or employ
juveniles in line with the policy of the media organization, and as such, he commits a
professional offense that is inconsistent with the ethics of media work. The contact depends on
his skills to understand the nature of the community he is addressing, so he often depends on the
"social expectation" method before handling the event.