THE RELATIONSHIP BETWEEN SUPPLY CHAIN AGILITY AND ORGANIZATIONAL PERFORMANCE IN KSA

Abstract

Supply chain agility (SCA) can have a positive or negative impact on organizational performance (OP), which will ultimately lead to increased customer satisfaction, reputation of the organization and revenues and profits of the organization as well. This study analyzed and studied the importance of supply chain agility, and examined how it might affect the organization’s overall performance and benefit from this strategy. This study was carried out based on quantitative research method. The sample population was companies working on clothing sector in Jeddah, Saudi Arabia. The sample size was 33 participants. Data collection was doing using online survey. The collected data were analyzed using SPSS software. The findings have shown that the reliability and correlation were accepted the relationship for the hypothesis for supply chain agility and organization's performance. Thus, there is a relationship between SCA and OP. However, the regression analysis showed otherwise as it was rejected.  Thus, further analysis of the hypothesis needs to be developed in order for it to fulfill the regression analysis requirement.