"A study of rural area towards the growth of Digital India in Post Covid 19 Pandemic"
AbstractPURPOSE The Covid-19 pandemic has led to use of digital technologies due to the social distancing norms and nationwide lockdowns. In all the sectors, corona virus propelled the use of digital technologies. Virtual collaboration applications like Zoom and Microsoft Teams have witnessed unprecedented growth in demand and valuations since Covid-19. Work from home and online classes retail accelerated post-Covid landscape suggest that digital companies in India are on the path of displacing their global peers. In this research paper, possible scenarios of the digital changes required and the research needed for the better internet connectivity is required in rural areas. METHODOLOGY The research under study is a combination of both exploratory and descriptive research design. The exploratory will include techniques like reviewing available literature and data sources. In this research, the data is mainly collected through primary sources. Employees of the IT sector and educational institutions are the major sources of primary data collection. This data has been collected by sending online self-structured questionnaires to employees of five viable IT firms and educational institutions in India. Each sample was selected on the basis of a simple random sampling method. FINDINGS According to the result, Indian companies as well educational institutes require digital infrastructure and services. have played a pivotal role in our fight against the pandemic, keeping us productive, entertained, educated, safe, informed and sane. However, sustaining and thriving in the ‘new normal’ will need shifting gears by the digital ecosystem and more infrastructure is required for rural areas for proper productivity like better internet connectivity. SOCIAL/ PHYSICAL IMPLICATIONS OF STUDY This study can provide some insights to the policy makers that can be helpful for the society in terms of efficient use of our resources. ORIGINALITY OF STUDY This study is an original research.
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How to Cite
Neha Saini, Dr. Parampreet Singh. (2021). "A study of rural area towards the growth of Digital India in Post Covid 19 Pandemic". PalArch’s Journal of Archaeology of Egypt / Egyptology, 18(7), 2101-2106. Retrieved from https://archives.palarch.nl/index.php/jae/article/view/8413