PERSUASION IN PM IMRAN KHAN’S SPEECHES CONCERNING PULWAMA INCIDENT: A POLITICAL DISCOURSE ANALYSIS

Abstract

The researchers aim to analyze the political speeches of PM Imran Khan related to the escalation of the war between India and Pakistan after the Pulwama attack with the perspective to highlight the persuasive techniques applied by Khan  in his speeches to create harmony and peace between the two nuclear-armed countries. Imran Khan (IK) is one of the great leaders of the world and has strong linguistic  and persuasive skills. He could describe his agenda with his strong language skills that persuade the world to accept his ideology. The researchers collect the data from Imran khan’s speeches based on  Pulwama attack. The research is qualitative in nature and the researchers support the arguments of the present study with the help of Fairclough’s 3D model and some suitable citations. The researchers conclude that IK uses the words that persuade the mind of the people not only in Pakistan and India, but also people around the world. For instance, he uses the words: dialog-based solution, consequences of two world wars, negotiation, blame without proof, the slogan of revenge by Indian politicians, investigation, we, peace, etc. All these words show Khan’s strong persuasive and language skills.