A STUDY ON THE AWARENESS ABOUT STOCK MARKET AMONG FEMALE IN SAUDI ARABIA

Abstract

The stock market is as pulse of economic mirror, which reflect the economic condition of countries. The investor is the backbones of this market. Therefore, the investor should have a proper investment plan, save for the future and how to allocate this wealth, so the investor must have a posse of required awareness about the risk-return about this security. It is felt important to understand the awareness to increase their knowledge and concept of saving money among markets, especially women in Saudi Arabia. This study examines the awareness of female among Saudi stock market. A questionnaire survey was conducted based on 200 students in Effat University. This study used regression analysis to test the hypothesized relationship between awareness and availability of information, obstacles and channel of dealing with the market. The test results of the model show there is statistically significant relationship between awareness and sources of information in unvaried analysis and no relationship between availability of information, obstacles and awareness among Saudi stock market.